MUSIC VIDEOS CAN BE CATEGORISED INTO:
Parody Music Videos: Parody videos are based around making fun out of other existing texts. These are great as audiences tend to already know the texts or ideas the music video is making comedic reference to.
Performance Music Videos: Performance based videos feature the
band/artist performing either to the camera or an audience. This is
a popular technique rock bands use as their concerts are usually high
energy and there is more interest for a viewer to watch the band perform as a
whole rather than an artist on their own.
Narrative Music Videos: A video consisting mainly of a story line
relating to the lyrics and genre of the song. This is a good technique to use
for engaging the audience. This type of video is also used for
songs that feature in films, with scenes from the film cut
into the video.
Abstract or Concept based Music Videos: Abstract or Concept based videos are sometimes
unusual they are based around one idea. They often concentrate on a specific
editing technique. Usually a video does not consist totally
of one concept.
Hybrid Music Videos: a Hybrid music video is one that can be placed in two or more of these categories.
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