- To Know: About CD covers and album art.
- To Understand: How the image for a CD cover or album art can represent the music artist.
- To Be Able To: use new knowledge in a class activity.
- C.O.: To use media terminology effectively in both written and verbal communication.
- Wider Reading: Click here for link on how to design album art.
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Key info to get you started...
We know that CDs are becoming an obsolete type of media, especially with mp3 players and iPods/iPhones. With this in mind, artist are struggling to create effective branding for themselves and their music work.
CDs were the type of media that would include more than just the music tracks, they would also include a small booklet in which you had photos of the artist and the lyrics to all their songs. Some of these booklets could be turned into a poster.
However, nowadays, as this technology is slowly disappearing, artists are still required to come up with "album art", which would be the actual CD cover.
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Get Prepared:
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Task 1 - REVIEW.
Review and complete your idea for the music video for Tyler Ward.
It is now time to come up with potential album art ideas for him... check out some of these good examples of album art... click here.
Choose 4 different album arts and discuss with a peer:
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Task 2 - Brainstorming ideas.
Once again, we need you to come up with a few ideas for the Album Art for Tyler Ward for UK audiences.
The album art you already discussed with your peers could give you ideas but remember that this is the first time people in the UK will have heard about our artist so your ideas need to be carefully drafted in order to create the right image for him.
You may use Powerpoint, emaze, prezi, padlet or other presentation software to help you organise your ideas.
Elements to consider:
Once you have finished with your presentation you need to "Sketch" it using Photoshop... Just produce a rough design of what the album art might look like. Click here for tips on how to create an effective album cover.
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Task 3 - Quizlet
Once you have designed your CD Cover or Album Art have a go at playing a few sets of the quiz let below.
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Get Prepared:
- Open the same document as last lesson - the one in which you were developing the Artist Music Video.
- Write a new title: CD Cover and Branding.
- Write the Learning Objectives - K, U and BAT.
___________________________________________
Task 1 - REVIEW.
Review and complete your idea for the music video for Tyler Ward.
It is now time to come up with potential album art ideas for him... check out some of these good examples of album art... click here.
Choose 4 different album arts and discuss with a peer:
- What type of shot is it?
- Are the types of shots different or similar in all album arts?
- What is the overall mise-en-scene of the image?
- What is the overall colour theme of the album art?
- Can you guess the genre of music just by looking at the album art? What led you to this conclusion?
- What messages do the images give out in terms of artist representation? For example, the cover for EMINEM Recovery could connote that the artist has managed to improve his life... or that he took a rest from his last album... or that he needed to recover from something bad that happened to him.
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Task 2 - Brainstorming ideas.
Once again, we need you to come up with a few ideas for the Album Art for Tyler Ward for UK audiences.
The album art you already discussed with your peers could give you ideas but remember that this is the first time people in the UK will have heard about our artist so your ideas need to be carefully drafted in order to create the right image for him.
You may use Powerpoint, emaze, prezi, padlet or other presentation software to help you organise your ideas.
Elements to consider:
- What type of shot would you use? Why?
- Would you use a single or multi image design?
- What type of mise-en-scene would you use and why? Would you use a location? Would you use an abstract background? why?
- What type of colour theme would you use and why?
- Would you create a logo for the artist?
- What type of representation are you creating with this album art?
Once you have finished with your presentation you need to "Sketch" it using Photoshop... Just produce a rough design of what the album art might look like. Click here for tips on how to create an effective album cover.
____________________________________________
Task 3 - Quizlet
Once you have designed your CD Cover or Album Art have a go at playing a few sets of the quiz let below.
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